Sunday Group Management – Motorsports Communications and Social Media


Sunday Group Management utilizes team members with creativity, drive, and a diverse skill set. Founded in 2003 by Matt Cleary after a successful effort as head of Competition Public Relations for the then-thriving Skip Barber Racing School, Sunday Group Management has steadily grown based on the firm’s strong network of relationships, remarkable work ethic, integrity, consistent follow through, and high-quality written content.

With clients that include race teams, event sponsors, race series and race drivers, Sunday Group has established a reputation for excellence.
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Sunday Group Management generates value by developing identity and exposure for motorsport organizations while maintaining the highest level of integrity, loyalty, and ethical responsibility.


To be recognized as a leader in the sport by supporting future growth based on the excellence of our work, and to be an ongoing contributor to the growth of motorsport and our clients' success.
  • Sunday Group Management did an excellent job managing the media outreach for our championship campaign for us. They helped to build relationships with the media on our behalf, and their pro-active approach helped us to make the most of the opportunities that our on-track results created. Sunday Group initiated the promotion of our ‘Expect to Win’ ethos and brought a lot of energy and enthusiasm to our interactions with the media, social media, and the public on our behalf.

    Bob Johnson
    Action Express Racing
  • Since the very first day we worked together at Daytona in 2004, Matt (Cleary) and his team have been relentless in their effort to raise our profile as an organization. They use so many tools– social media, videos, and how well they get along with all the broadcast guys— to get us out there in creative ways. It’s helped us not only create a great relationship with our fans, but it has also been a part of the growth of this team for over a decade now.

    Mike Shank
    Michael Shank Racing
RT @BFGoodrichTires: Don't miss the continuation of the Battery Tender @GlobalMX5Cup, presented by BFGoodrich Tires! Streaming starts at 10…
Awesome job by the @BarberMotorPark local in his first ever pro start! He'll be happy w his new @Batterytender !
Cool story about @FoleyRacingRFR , who has lots of @GlobalMX5Cup experience and is racing @imsa @BarberMotorPark this weekend-
@RyanEversley @GlobalMX5Cup sorry yes didn’t get going until now sorry about that
RT @GlobalMX5Cup: We are REALLY sorry about the livestream guys .... this is an epic race. But we'll post the replay STAT! #MX5Barber https…
Bored in the office? We won't tell... watch the @GlobalMX5Cup race live at 2pm ET!
RT @GlobalMX5Cup: Checkered flag on qualifying. Your provisional polesitter is @NSmotorsports! @joey34racing and @JohnCDeanII complete the…
RT @BenWaddell: Practice continues this morning! Looking for more pace. @BarberMotorPark is definitely HS track! 😳 @MPHanratty will be Qua…
ICYMI: Solid run to @HomesteadMiami podium for @rumanracing in @GoTransAm as the Champ builds momentum in 2018
RT @GlobalMX5Cup: Do we really need to tell you what week it is?? It's RACE WEEK! @BarberMotorPark here we come!