Sunday Group Management utilizes team members with creativity, drive, and a diverse skill set. Founded in 2003 by Matt Cleary after a successful effort as head of Competition Public Relations for the then-thriving Skip Barber Racing School, Sunday Group Management has steadily grown based on the firm’s strong network of relationships, remarkable work ethic, integrity, consistent follow through, and high-quality written content.

With clients that include race teams, event sponsors, race series and race drivers, Sunday Group has established a reputation for excellence.
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Sunday Group Management generates value by developing identity and exposure for motorsport organizations while maintaining the highest level of integrity, loyalty, and ethical responsibility.


To be recognized as a leader in the sport by supporting future growth based on the excellence of our work, and to be an ongoing contributor to the growth of motorsport and our clients' success.
  • Sunday Group Management did an excellent job managing the media outreach for our championship campaign for us. They helped to build relationships with the media on our behalf, and their pro-active approach helped us to make the most of the opportunities that our on-track results created. Sunday Group initiated the promotion of our ‘Expect to Win’ ethos and brought a lot of energy and enthusiasm to our interactions with the media, social media, and the public on our behalf.

    Bob Johnson
    Action Express Racing
  • Since the very first day we worked together at Daytona in 2004, Matt (Cleary) and his team have been relentless in their effort to raise our profile as an organization. They use so many tools– social media, videos, and how well they get along with all the broadcast guys— to get us out there in creative ways. It’s helped us not only create a great relationship with our fans, but it has also been a part of the growth of this team for over a decade now.

    Mike Shank
    Michael Shank Racing
RT @OzzNegri: P17 overall on my first @biketechmiami GF Fort Lauder mega fun riding with @matheusleist…
RT @MichaelShankRac: Just an incredible day for our team today! So proud to represent these incredible companies@AutoNation @SIRIUSXM @Acur…
Awesome launch today w great media turnout for big News from @michaelshankracing @jack_harvey42 @lawsonaracing @hondaracing_hpd
Awesome news coming from @MichaelShankRac. 2018 is going to be a big year.
RT @MichaelShankRac: PR - The Michael Shank Racing announcement is only 1 hour away. If you are at the PRI show we will begin at 11:00 AM E…
After starting the week in Daytona, now I t’s 14 degrees for #prishow in Indy. Think warm thoughts think warm thoughts think warm thoughts
The TCR scene is hotting up @imsaracing @c360r
RT @GoTeamTGM: We are very excited to get back on the track but this time in a Mercedes-AMG GT4!
Good morning Daytona Back at it as 2018 kicks off @disupdates
Hit the ground running t day @disupdates - Back for more in the am!
Hit the ground running t day @disupdates - Back for more in the am!
Really exciting news for the folks at @GoTeamTGM with their new @MercedesAMG GT4 machine.
SGM is @DISupdates bound for the @IMSA test. Time to get the 2018 season started! ✈️✈️
Lots to come from the Pirelli GT3 Cup this season!
Pretty cool process after coming right off the Mazda line!
Cosmo and Byrne Head to Fuji for Round 2 of the Asian Le Man Series
Snuck away to @indianapolismotorspeedway to check out the #ajfoyt exhibit before it closed out. Lots of great variety #indycar #porsche #iroc
Getting spoiled rotten @mazdaracewaylagunaseca -- thanks!!