Sunday Group Management – Motorsports Communications and Social Media


Sunday Group Management utilizes team members with creativity, drive, and a diverse skill set. Founded in 2003 by Matt Cleary after a successful effort as head of Competition Public Relations for the then-thriving Skip Barber Racing School, Sunday Group Management has steadily grown based on the firm’s strong network of relationships, remarkable work ethic, integrity, consistent follow through, and high-quality written content.

With clients that include race teams, event sponsors, race series and race drivers, Sunday Group has established a reputation for excellence.
parallax background


Driven by a passion for the sport, Sunday Group Management generates compelling content, raising the profile of our clients to help them achieve their goals and build the audience for motorsport as a whole.


Our vision is to be recognized as a creative leader in motorsport based on the excellence of our work, making ongoing contributions to the growth of motorsport through our clients' success.
  • Sunday Group Management has helped us continue to grow the Global Mazda MX-5 Cup series by raising the profile for both the championship and our drivers. We count on Matt (Cleary) and his team to deliver an efficient, reliable, and relentless media relations program. Sunday Group Management is easy to work with and is always looking for ways to contribute to everyone’s success.
    Michelle Kish
    Andersen Promotions
  • Sunday Group Management did an excellent job managing the media outreach for our championship campaign for us. They helped to build relationships with the media on our behalf, and their pro-active approach helped us to make the most of the opportunities that our on-track results created. Sunday Group initiated the promotion of our ‘Expect to Win’ ethos and brought a lot of energy and enthusiasm to our interactions with the media, social media, and the public on our behalf.

    Bob Johnson
    Action Express Racing
  • Since the very first day we worked together at Daytona in 2004, Matt (Cleary) and his team have been relentless in their effort to raise our profile as an organization. They use so many tools– social media, videos, and how well they get along with all the broadcast guys— to get us out there in creative ways. It’s helped us not only create a great relationship with our fans, but it has also been a part of the growth of this team for over a decade now.

    Mike Shank
    Michael Shank Racing
RT @detroitgp: The focus of the racing and automotive world was on the Motor City at the 1984 Detroit Grand Prix with @F1 racing returning…
RT @StonerCarCare1: SCC driver, @BenWaddell is battling away in the FR Americas iRacing Invitational Championship Round 2 at COTA! Watch li…
RT @taylorhaglerms: S W A G - You asked for it and here it is! Check out the THM hats at @StyledAesthetic for online purchase. These will…
On this day in #GoTransAmHistory, The Four-Hour International featured a record 61-car entry, including 13 new Chevrolet Camaros, running in their second race.

Jerry Titus dominated the event driving a Ford Mustang.

➡️ Read more about that day here: ...
Hear from Paige Grimmer, Digital Content Curator, as SGM marks the end of Women’s History Month by sharing what it means to break the mold in a male-dominated field.
2000 Toyota Atlantic Championship at the @MilwaukeeMile

MSR driver, @Bassomartin WINS at Milwaukee and posts the fastest lap of the race.

He scored the victory over the late @danwheldon who started from pole.

(*We also spy a young @briantill19 on ...
SGM marks the end of Women’s History Month by sharing what it means to break the mold in a male-dominated field. Hear from Erin Cechal, Account Manager, on what it means to her.
On the last day of #womenshistorymonth we share and excerpt form @SportsCarMag that recognized women who made a significant impression on the Sport Car Club of America’s 76-year history.

August 8th, 1999 Toyota Atlantic Championship at @Mid_Ohio

Kenny Wilden wins from pole position. That same year, Wilden scores runner up in the championship with 150 pts.

We guarantee you've been missing your morning commute these days if this is your daily driver...
RT @MeyerShankRac: 💥MSR Throwback Week💥

Take a ride in the MSR time machine as we throw it back to the early years of MSR's career and our…
1999 Toyota Atlantic Championship.

MSR drivers:

Kenny Wilden
Sam Hornish Jr.
Masaoki Nagashima
Taylor Hagler (@taylorhaglerms) sat down with @PitlaneParley to talk all things racing. Check it out here ⬇️
RT @ChrisDyson16: Please enjoy the first of a series of short #CDRacing videos, answering my friends' questions as posed online.

"Why Tran…
@PickleRick2247 @limerockpark Replay is still available on the Trans Am by Pirelli App, YouTube and Facebook.
Watch replay here by downloading the Trans Am by Pirelli App:
Watch the replay by downloading The Trans Am by Pirelli Racing app

📲 download here
RT @faborplumbs: Cameron Lawrence Sweeps Inaugural Trans Am by Pirelli Showdown at Lime Rock Park @gotransam
RT @ArcherBrothers: P2 and P5 for Dylan Archer in today’s inaugural @GoTransAm Esports event! Such a cool thing for the series to do for th…
What an event! The #GoTransAm drivers delivered big at @limerockpark in the inaugural #TransAmShowdown. @CLawrenceRacing took home two BIG WINS.
It's going to be a whole new ball game in @Batterytender Global @MazdaRacing MX-5 Cup this year!