There is nothing like the month of May in Indianapolis. Kicking off a month of high-speed racing at the racing capital of the world, the NTT INDYCAR Grand Prix saw Meyer Shank Racing (MSR) driver Jack Harvey impress in his first-ever appearance in the opening race of May at the Indianapolis Motor Speedway. Harvey had a break-out qualifying session, advancing to the first Fast Six of his career on his way to locking in third on the grid.
After 85 laps of ever-changing weather and track conditions, Harvey claimed his first- IndyCar podium and the first for MSR in just its second partial schedule season of competition.
Sunday Group Management worked to convert the on-track result into a strong media presence for the team, working to quickly maximize the opportunity for media placements for MSR.
Shank, who first retained Sunday Group in 2004 after he needed to raise his team profile after he mortgaged his home to secure financing for a Prototype, has seen accelerated growth including appearances at the 24 Hours of Le Mans, Indianapolis 500, and of course in the IMSA winner circle with the Acura NSX GT3.
An increase in media appearances boosted MSR and Harvey up the trending charts to be featured in over 80 different forms of articles, online, and video media in the short span of 72 hours—a perfect way to build up momentum for the Indianapolis 500.
Next up is the world-famous oval – home of the Indianapolis 500. With long practice sessions, managing a precise schedule has become a pinnacle to navigating the action-packed month. As race day approaches, so does media day which will see Harvey and Meyer Shank Racing Account Manager Maddie Komar travel to the Big Apple for a day full of back-to-back interviews across print, radio, and television media.
The Greatest Spectacle in Racing will take place on Sunday, May 26th at noon on NBC.