No. 60 AutoNation / SiriusXM Honda driven by Felix Rosenqvist to feature SiriusXM’s Bon Jovi Radio channel at St. Petersburg and Thermal
Jon Bon Jovi’s Race Day Experience Highlighted by Fastest Seat in Sports Driven by Helio Castroneves
Pataskala, Ohio (28 February 2024) – Meyer Shank Racing (MSR) and SiriusXM have once again collaborated for a big weekend of entertainment and INDYCAR racing with Jon Bon Jovi set to participate in the NTT INDYCAR SERIES season opener, the Firestone Grand Prix of St. Petersburg (March 10, NBC, 12:00pm ET, SiriusXM Ch. 218)
The Grammy Award winning Rock & Roll Hall of Famer will make his INDYCAR debut in a big way on the March 9-10 weekend. In collaboration with MSR’s co-primary sponsor, SiriusXM, Bon Jovi’s SiriusXM channel, Bon Jovi Radio, will be featured on the side pod of Felix Rosenqvist’s No. 60 AutoNation / SiriusXM Indy car for both the Grand Prix of St. Petersburg and the $1 Million Challenge at Thermal (March 24).
In addition to seeing his name on the INDYCAR grid for back-to-back races, Jon Bon Jovi is set to ride in the INDYCAR Fastest Seat in Sports at the Grand Prix of St. Petersburg which will be driven by four-time Indianapolis 500 winner, Helio Castroneves. Outfitted in a custom Bon Jovi Radio fire suit, Jon Bon Jovi and Castroneves will lead the field to the green flag in the series’ two-seater Indy car on Sunday, March 10.
“SiriusXM has an amazing network of talent and it is so cool to get to collaborate with them for programs like this with Bon Jovi,” said MSR Co-Owner Jim Meyer. “It’s best of both worlds for everyone, with these artists getting exposed to INDYCAR in a big way while also helping to raise the profile of these events with their fan bases. Not only that, but we have been able to adapt our liveries to showcase each of these artist’s own SiriusXM channels. Having Jon Bon Jovi here in St. Pete is great exposure for SiriusXM and for the series as well. We’re really hoping that this is just the start of what we can do with SiriusXM for this season.”
“Jon is set for an electrifying and sensational experience in the Fastest Seat in Sports as he welcomes a global audience to the new NTT INDYCAR SERIES season,” said Penske Entertainment President & CEO Mark Miles. “This is a terrific collaboration between SiriusXM and Meyer Shank Racing, and an example of partnership activation that shines a spotlight across the whole sport.”
Rosenqvist’s No. 60 AutoNation / SiriusXM Honda will make its INDYCAR debut in Florida for the Firestone Grand Prix of St. Petersburg, March 10th (NBC, 12:00pm ET). As the Official Satellite Radio Partner of INDYCAR, SiriusXM will air live race coverage on the SiriusXM INDYCAR Nation channel, available to listeners in their cars, (channel 218) and on the SiriusXM app.